// Customer LTV
How customer value compounds (or doesn't).
A six-month cohort table, repurchase rate, CAC, and LTV:CAC — on every plan, not locked behind a $500/mo tier.
// Capabilities
What this gives you
Every cohort, every month — see when customers start returning value.
30/60/90-day repurchase rates, segment-aware.
Pulled from connected ad platforms so you can see if you're paying too much to acquire.
Cohort analysis isn't a premium upsell here — it's part of the core product.
// How it works
Three steps to live data
Meta, TikTok, and Google Ads are all live — connect any or all in one OAuth click each. Spend flows in automatically.
Cohorts populate from your historical order data.
The ratio at the bottom tells you if your unit economics are working.
// Why it matters
// Comparing tools
Lifetimely is the original cohort tool — see vs Lifetimely. Most other profit apps offer aggregate LTV without per-cohort breakdowns.
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